September 18th 2019

Dolead recognized with Elite status in Bing Partner Program

On November 15, 2016, Microsoft launched their Bing Partner Program in the US. Today, this program has expanded to France and we are proud to announce that Microsoft has recognized us as an Elite partner. As one of their top performing partners, Microsoft considers us to be a partner that you can trust to manage your campaigns on the Bing Network. 

What is the Bing Network?

The Bing Network is the second largest search engine advertising solution. As you already know, this includes online ad campaigns that are generated through searches on Bing, the Microsoft based search engine as well as on the Bing Network (Yahoo, AOL, and a group of online partners). Bing is the second most visited search engine in the world, notably in France with 18% of the entire market as well as 25% in the UK and over one third of search engine traffic in the US. 

A results page on Bing

The Bing Network is a very real opportunity for companies to use to their advantage. It is a non-negligible channel in paid media strategies allowing you to always reach out to more consumers.    

We develop automated Search Advertising offers on Bing so that you can benefit from the growth of the Bing Network. Furthermore, we have recently launched our campaign generating technology in the Bing Network.  

What is Elite Partner status? 

Elite Partner status signifies a privileged partnership with Microsoft with access to a Bing Network specialist and additional advantages. We are able to join exclusive training sessions organized by Microsoft as well as benefit from marketing and technical support as an Elite Partner. 

We have utilized Microsoft’s technical advice to better adapt our semantic and statistical technology within Dolead Campaign Manager on the Bing Network. Committed to obtain bona fide expertise on the Bing Network, we can generate better results for your Bing Ad campaigns. The Bing Partner Program is a genuine recognition from Microsoft. 

“We are thrilled to welcome Dolead to our partner program as an Elite Partner. Our collaboration has allowed their clients to obtain excellent results. The quality of their service as well as their expertise will contribute not only to the development of a well performing ecosystem around our platform, but also to the benefit of our mutual clients. ”

Alex Sinson, Search Sales Director France, Bing Ads

What does this change for Dolead Campaign Manager? 

Becoming an Elite partner, we work hand and hand with Microsoft to assure that our technology works seamlessly with all of the aspects of the Bing Ads platform. Within Dolead Campaign Manager you are able to complete all tasks directly as you would in the Bing interface and saving time as well. 

All of our technology is fully available for your Bing Ad campaigns including creating and optimizing campaigns as well as generating keywords. You can for example create a campaign in minutes on Bing Ads via our new Campaign Factory and launch it with Dolead Campaign Manager. Just a reminder, Dolead Campaign Manager undoubtedly works for Bing Search campaigns, but also for Bing Shopping campaigns! In addition, over 80% of our account managers are certified Bing Ad Experts.

Conclusion 

We are proud to become a Bing Elite Partner, this opportunity allows us to have a privileged partnership with Microsoft. Moreover, we are able to obtain the best possible performance on the Bing Network allowing you to reach more customers independently of the search engine they use. 

If you would like more information on the Bing Partner Program, you can contact us at the email address. If you are interested in a free automated audit on the Bing Ads network please register here.  

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